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Rodrigues, Suzana B.

Corporate Co-Evolution: A Politiical Perspective

Corporate Co-Evolution: A Politiical Perspective

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ISBN: 9781444301717
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Corporate Co-Evolution is a work of major scholarship that develops broad macro-economic principles of corporate strategy by examining and analyzing the history and growth of Telemig, a major Brazilian telecommunications company.

  • Analyzes the different domains of the corporate environment - economic, social, cultural and political - that impact on the evolution of companies
  • Traces the multi-level changes in a major Brazilian telecommunications company, uncovering the dynamics of change over the course of 30 years
  • Develops a broader contextual and historical perspective that enriches our understanding of today’s international corporate environment
  • Includes a general introduction to the complex political factors in the corporate environment that impact the growth of companies
  • Co-authored by internationally-renowned author and business consultant, John Child

Author(s)
 
Publisher
John Wiley and Sons, Inc.
Publication year
2009
Language
en
Edition
1
Page amount
240 pages
Category
Economy
Format
Ebook
eISBN (PDF)
9781444301717

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