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Public House and Beverage Management
Author(s)
Flynn, Michael
Ritchie, Caroline
Roberts, Andrew
Publisher
Elsevier
Publication year
2000
Language
en
Edition
1
Imprint
Butterworth-Heinemann
Page amount
224 pages
Price
43,30 €
PDF+DRM
ISBN
9780080549538
DRM Restrictions
Printing
Not allowed
Copy to clipboard
Not allowed
'Public House & Beverage Management' provides students with a practical guide to the management aspects of the licensed trade industry.
.'Public House & Beverage Management' introduces students to:
* Key players
* Variations in service offer
* Types of management arrangement (managed, leased, tenanted, franchise, freehouse)
* Customers and segments
* Labour markets and employees
* Key elements in the business units
* Retailing skills.
The combined experiences of the authors are reflected in the text, as between them they have a vast range of experience as: publican, hotelier, chef and sommelier. Enhanced by this is their teaching and research covering food service, cellar management, marketing and wines and spirit education.
We do not deliver the extra material sometimes included in printed books (CDs or DVDs).
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61552 ebooks